![]() Your best bet is to choose colors that get a response from your audience and ones that fit your brand style! How to Build Your Own Color Palette for Instagramįrom your website to social media channels, your brand colors have meaning. DON’T: Post photos on the fly! This increases the chance that your image won’t mesh correctly with your theme and colors. ![]() DON’T: Choose colors at random (as you’ll confuse your audience and disrupt your feed.).DO: Pick a color palette that fits with the photos you frequently post.DO: Add your existing brand colors to your theme.These dos and don’ts help you create and use an Instagram color palette with ease! Learn how to get a color palette on Instagram using our recommended best practices. Making an Instagram Color Palette: Do’s and Don’ts Let’s boost familiarity with your brand and freshen up your Instagram feed by choosing the best color palette for Instagram! □ Plus, did we mention creating color palettes is fun? So, a defined color palette can really help you stay on track! In return, your fans recognize your brand and feel comfortable engaging with your account. Without a defined palette, you risk confusing your audience.Īnd, as Lucidpress reports, “ 71% of companies list customer confusion as the biggest negative impact of an inconsistent brand.” Others use several shades of the same color to create a cohesive look.īut your Instagram theme is about more than aesthetics and pretty colors!Ī consistent look increases brand awareness and trust in your company. Some Instagram feeds use neutral shades with a pop of color in every photo.
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